Anthea Consulting offers to the companies basic training sessions, workshops or seminars on various topics relating to both the labor market is evolving and new recruiting strategies.

The main areas in which we concentrate the training activities are

1 - Employer Branding;
2 - Labor Market Trends;
3 - Recruiting Trends;

It’s one of the areas where is mainly focused the training activities and consultancy services of Anthea Consulting.

The training activities aim to acquire a good knowledge of the labor market , employer branding strategy and its strategic value and the objectives of attracting and recruiting to be achieved.



Particularly, the workshops will address the following issues:

• Definition and evolution of the concept of brand
• Employer Identity Development and Planning;
• Employer brand analysis and identification of the Employer Value Proposition (EVP);
• Employer brand development and definition of the Employer Brand Promise (EBP );
• Targeting and segmentation of the labor market;
• Employer brand communication process and development of the communication plan to attract talent;
• Assessing and monitoring of the Employer Brand Positioning.
• Employer Reputation Management in Social Web 
  

For further information send an email to : formazione@antheaconsulting.it

Knowing how the job market  works and evolve has become extremely important to identify the most appropriate recruitment strategy .

These are the main topics discussed in seminars:

- What are the main factors of change in the labor market ;
- How segment the market by identifying their target;
- The importance of studying the evolution of attitudes and expectations of its target segment .

For further information send an email to : formazione@antheaconsulting.it

Besides the employer branding strategy there other innovative recruiting strategies that have proven in other countries, their effectiveness.
This area of training, therefore, aims to provide knowledge on new trends in corporate recruiting.

These are the main topics discussed in seminars:
- Development of Talent Relationship Management (TRM): how to manage relationships with their target candidates;
- Who are the "passive candidates" and what are the tools needed to attract them;
- Employer Referral Program (ERP) : how to make recruiting by involving their employees;
- Boomerang Recruiting Strategy (BRS): how to retrieve lost talents.

For further information send an email to : formazione@antheaconsulting.it